Case Studies

BNP Paribas

Objective

"Check it out!" Generate user engagement and promote app.

Task

Make your own New Year greeting video mix using clips made by the talent participating in the Mobile Film Festival by using our app available at www.thewishmoviemaker.bnpparipas. Share your video!

#bgzbnpparibas, #filmowezyczenia

Result

Reach/Impressions

606 568

Comments - Interactions

9 705

Likes - Interactions

24 263

Number of Engaged
Influencers

33

Engagement
Rate:

#bgzbnpparibas, #filmowezyczenia

ING / Nationale Nederlanden

Objective

"Make savings fashionable again!" Promote and share ideas on saving money across Instagram. Generate interaction and engagement.

Task

Join our Instagram campaign and let’s make saving fashionable again! Think on how you can save $100 monthly simply by changing your habits. Tag @nn_polska and show one of our gadgets in the picture.

#modanaoszczedzanie, #oszczedzanie, #nn_pl

Result

Reach/Impressions

188 568

Comments - Interactions

2 263

Likes - Interactions

38 673

Number of Engaged
Influencers

10

InterSport

Objective

"Sporty Holidays!" Promote winter sports accesories as Christmas gifts.

Task

Go to one of our stores and show that InterSport is an ideal place to buy all your Christmas gifts! Join our campaign and receive a gift card worth $100! Let everyone know how your shopping went!

#intersportpolska, #staccienawiecej, #sportoweprezenty

Content

Result

Reach/Impressions

593 663

Comments - Interactions

11 873

Likes - Interactions

29 684

Number of Engaged
Influencers

47

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